Cutting Edge Fashion at a Fraction of the Cost...                  

Our store displays a large selection of eyeglass frame styles that vary from colorful and fashion forward, to elegant and contemporary. Many of these designers offer both glasses and sunglasses that can be customized to incorporate your eyeglass prescription. Oakley and Maui Jim each have their own lab which can put your prescription into their trademark Plutonite® polycarbonate lenses.

We offer complete eye care services and products, from on site eye exams, frames, lenses, sports glasses, contact lenses, sunglasses, or reading glasses with the best names in lenses and lens coatings, featuring Varilux, Transitions and Crizal.

Our priorities are customer service and quality workmanship.  If you are in need of a repair, we may be able to help. Much of our work is done in our lab, at the Deerfield location.   

Community discounts for government employees, military, civic and non-profit organizations in and around Deerfield Beach. Our experienced multilingual staff speaks English, Fala Portuguese, Hablamos Espanola, Parla Italiano, Frances and Deutsch. Our beautiful store offers a warm, friendly atmosphere, with personal attention reminiscent of a time when customer needs and satisfaction were a priority. 
You may also bring in your own Dr's. written prescription for us to fill.   Please visit us on Facebook: like the page to follow our trends in eyewear and view our informational eye health tips!

Eye Exams with optometrists are available by appointment Monday thru Saturday.

Walk- ins Welcome. 

                                                                 Many Insurances Accepted.